I swear I don’t set out to write this heavy stuff! I just can’t seem to view it any other way.
What will technology look like in five or ten years? And how would this impact mobile marketing?
Human behavior is primarily guided by needs. All of us are alive today because our ancestors found ways, against often improbable odds, to meet their needs.
Great thought leaders and innovators have always possessed a particular talent for foreseeing future needs, a talent only possible due to an ability to see beyond one’s immediate circumstance.
A key to such creativity is clarity: when our brains are bombarded with stimulus, we are unable to contemplate anything other than our immediate scenario. (Moments of quiet solitude are often the source of ideas, whether on a walk, a toilet, or in a bath.)
One such scenario is that of experiencing high stress and anxiety. When such difficulties dominate our thoughts, our thought process is unable to wander to brighter pastures.
Another scenario is that…
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